Grow your DTC brand with Wool Ventures

Growth Marketers Are No Longer JUST Media Buyers.

We take a full funnel approach to all paid media, looking at every step of the funnel. We attack creative and landing pages, optimize them, and then scale paid spend through ads into landing pages that are optimized for conversion (and profit).

I’m an outsourced CMO/VP of Growth/Head Of Growth/Media Buyer (whatever title you want me to be).

I'm always on call when you need me.... (sometimes too on). This means I can (and will) do everything from hands-on media buying to forecasting, to building decks for your investors.

We'll grow the crap out of your brand by scaling your paid spend efficiently and making sure all your funnels and channels are firing the best they can.

Let's Get To Work

I offer a wide range of
services for growing
ECommerce Brands

(Yes, you can mix and match)

Paid Social Advertising

Facebook, Google, TikTok... you name it. (This also includes agency management)

Google Advertising

Everything from Performance Max to YouTube. (Ugh yes... even Bing)

Creative Strategy

We'll use your data to put together a creative testing strategy. That strategy will include the creation of new assets which we will brief to designers.

Data Analysis & Forecasting

By approaching your Paid Channel portfolio as if it were an investment portfolio, it allows us to look at your past data and forecast where you can be/will be with optimizations and spend increases

CRO + Landing Pages

Do you have landing pages? Are they optimized for purchases? Are you upselling in your cart? Are you maximizing your revenue? If not, we'll find out where to improve and optimize and make sure you are.

"Other Channel Management"

This can be anything from vetting marketing candidates, to onboarding any new channels. From OOH to direct mail, to new ESPs, we can do it all.

Get Started

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Testimonials

What's It Like Working With Me?

“Working with Simon has been an amazing experience. Not only did he drop our CAC by almost 50% almost overnight, he is easy to communicate with, and he delivers.”

Mike Constantiner

CEO, Freestyle Diapers

"Simon is a refreshingly no-BS growth expert who’s scrappy and does what it takes to hit goal. With fractional capacity, he replaced AND significantly improved the capability of our entire in-house marketing team. He is truly CMO-level talent."

Dan Pantelo

CEO, Marpipe

"Simon is a great growth marketer who was an important part of our team. He worked hard and thoughtfully to help take Jambys’ growth to the next level."

Andrew Goble

CEO, Jambys